THE LEGOLAND(R) WINDSOR RESORT UNVEILS AN ENCHANTING FIRST LOOK OF ITS NEW MAGICAL FOREST EXPERIENCE

An enchanting new walk-through attraction known as The Magical Forest is set to capture children’s hearts and imaginations when it opens to guests this Bank Holiday weekend.

The LEGOLAND® Windsor Resort today revealed a sneak peek of its new immersive experience which marks a new realm in the story of its multi-million pound land, LEGO® MYTHICA: World of Mythical Creatures.

Opening for the first time this Saturday 30 April, first look images taken from deep inside The Magical Forest transport guests to a mysterious woodland in the heart of LEGO MYTHICA which features a myriad of new weird and wonderful creature models and incredible habitats built by the Resort’s expert Model Makers using over 80,000 LEGO® bricks.

Model Maker Will Saunders (28) was on hand to apply the finishing touches adding the final LEGO Bricks to the vibrant LEGO Models and sprucing them up ahead of their unveiling to the public. The Project Manager for The Magical Forest James Armitage (37) tested the lights and effects for the immersive light tunnel at the entrance to the new attraction.

The swirling vortex of dazzling lights offers a glimpse into how guests will start their adventure in this parallel universe, where LEGO creatures come to life using awesome Augmented Reality (AR) with surprises in store around every corner.

Fan-favourite, Bits & Bobs and the friendly baby Alicorn, will surprise guests at the enchanted waterfall before they head deep in the heart of The Magical Forest. Guests can also expect to unearth secret LEGO habitats hidden beneath the undergrowth and foliage, but just beware of the giant Venus Fly Trap which can be a little snappy – especially when they first meet intrepid young explorers.

The adventure hots up as first look imagery reveals how the habitat shifts from an enchanted forest to a landscape of lava where guests will come eye to eye with a group of Crystal Claw Crabs and a super-sized LEGO dragon egg, before braving the grand finale by entering the magnificent Lava Dragon’s cave, who is stirring inside.

Helen Bull, Divisional Director at LEGOLAND Windsor Resort, said: “It has been an incredible start to the new season, but it is about to get even better with the exciting opening of our incredible new experience The Magical Forest which pushes the story of LEGO MYTHICA to new realms.

“We’re thrilled to give our guests a sneak peek inside the enchanted woodland walk-through which features some amazing new LEGO models and habitats which will help provide an escape from the everyday transporting guests to a parallel universe where mythical creatures come to life. This Bank Holiday weekend we can’t wait to capture the imaginations of families.”

The Magical Forest experience builds on the existing digital activations within the main Mythica area of the resort but with a new twist and more interactivity. Activated exclusively via the LEGOLAND® Windsor Resort app, families will set off on an intrepid adventure where an AR overlay takes users on a journey narrated by BOBs as he’s magically brought to life and transforms from LEGO to his real-life form in The Realm. BOBs guides us along The Magical Forest pathway as we meet other creatures from the realm, including; Crystal Claw Crabs, Baby Lava Dragons, Venus Fly Trap and the incredible Lava Dragon herself.

Through this adventure families get to help BOBs find his missing wing (was it those pesky Venus Fly Traps?!); breathe fire like a Baby Lava Dragon, and play with the Crystal Claw Crabs; before witnessing and getting to capture a photo of the amazing mother Lava Dragon in full flight. With each creature, you discover you’ll also add a special virtual card to your digital collection with facts and stats about them.

To celebrate the launch of The Magical Forest there are also two exclusive AR Pop Badges featuring the Crystal Claw Crabs and baby Lava Dragons to collect.

The Magical Forest is the first new attraction to be unveiled at LEGO MYTHICA, since the multi-million-pound land opened at the Resort in May last year.

LEGO MYTHICA: World of Mythical Creatures also features the UK’s first ever flying theatre ride, Flight of The Sky Lion, which takes guests on a mind-blowing 4D film adventure on board a flying gondola where they soar, swoop and dive with guardian Maximus on an amazing adventure through the epic world.

The land which is full of epic adventures waiting to be discovered also includes the Fire and Ice Freefall drop tower ride and the exhilarating water ride, Hydra’s Challenge.

Day tickets start from £32 per person, kids under 90cm go free. Make a weekend of it by booking an overnight stay at the LEGOLAND Windsor Resort Hotel or the LEGOLAND Castle Hotel with prices starting from £341* for a family of four. To book visit www.legoland.co.uk